Driving Acquisition and Expansion: Amina Skincare's Growth Story
We helped Amina Skincare build a Sustainable Growth Engine for Acquisition & Expansion in 4 months.
329.84%
Revenue Growth
217.86%
Growth in User Acquisition
235.23%
Growth In Orders
Who is Amina Skincare?
Amina’s Natural Skincare is a family-owned brand that promotes healthy, safe, and effective skincare for the whole family, from day one onwards.
All of our products are meticulously made with the love, care, and dedication of a mother for her children. We believe in organic and effective skin care that is safe for our children, for us, and for the environment that we collectively live in.
The Challenge
Before partnering with Nectar, Amina Skincare was struggling to acquire new users and build a sustainable business in Jordan and expand to GCC.
Results
Embark on a transformative journey with Amina Skincare as they partnered with Nectar to overcome the challenges of acquiring new users and building a sustainable business in Jordan and expanding to GCC.
By implementing a strategic growth marketing approach, Nectar activated targeted acquisition campaigns on Meta and Google, driving impressive results.
- Activated acquisition campaigns on Meta and Google to acquire New Users in Jordan and GCC.
- Discovered the best-performing audiences, creatives, and content through several A/B tests.
- Optimized and scaled the performing campaigns
- Analyzed the performing products and revised catalog targeting accordingly for maximum impact on the revenue
329.84%
Revenue Growth
217.86%
Growth in User Acquisition
235.23%
Growth In Orders
Services Provided
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- Product-led growth strategy
- Launch plan
- PR strategy guidance
- Paid performance (Social, SEM)
- Content Strategy & SEO
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- Conversion rate optimization
- Audience hyper-targeting
- Email & push notification marketing
- Design, UX, and copywriting
Approach
1. Utilize precise audience targeting based on demographics, interests, and behavior to reach the right users with relevant ads that drive conversions and increase sales.
2. Continuously monitor campaign performance, analyze data, and make data-driven optimizations to improve ROI, identify new opportunities, and refine targeting strategies for better sales and revenue outcomes.
